Experts at Prevention and Mitigation of Disinformation
DEFEAT DISINFO
AI supercharges disinformation with astounding power, and every organization is now exposed.
It is not enough to just detect disinformation. So, we do something about it. Defeat Disinfo.
We prevent and reduce what gives disinformation its power:
Volume · Insularity · Velocity · Credibility · Resonance · Belief
We restore trust, protect reputation, safeguard shareholder value, and advance social causes by advancing winning narratives when and where they matter most.
How We Work
Inoculate
Build resilience to manipulative information before it takes hold.
Remediate
Shift, dilute, and displace harmful narratives in the wild.
Redirect
Construct off-ramps from disinformation to trusted sources.
Persuade
Propagate verified, positive narratives where needed.
Who We Serve
Front-line Experience
Supported Fortune 500 companies in mitigating material disinformation across insurance, healthcare, and consumer product companies.
Helped build the counter-extremism platform for the US government to address threats from ISIS, Neo-Nazis, and other extremist groups.
Pioneered political counter-disinformation programs reported in The New York Times, Washington Post, and Financial Times.
Conducted a public health campaign to reduce vaccine hesitancy in 49 states and 7 languages.
Aided 11 governments in combating malign narratives online.
Advised some of the largest social media platforms on their internal disinformation policy.
Orchestrated large scale election integrity programs.
Technology
Our DARPA-developed AI platform gives us an unmatched edge in detecting, analyzing, and countering disinformation at scale.
Four Essential Tools
Detection
Identify disinformation narratives as they emerge across the information ecosystem.
Analysis
Understand the structure, spread, and impact of harmful narratives.
Content Management
Deploy counter-narratives with precision and speed.
Governance
Ensure compliance, accountability, and strategic alignment across operations.
We orchestrate it all.
Power of Narratives
“If there be time to expose through discussion the falsehood and fallacies, to avert the evil by the processes of education, the remedy to be applied is MORE SPEECH, not enforced silence”
So, we built the capability to deploy messages, messengers, and mediums at speed, precision and scale.
Owned
Narratives you control and publish directly.
Produced
High-quality content created for targeted distribution.
AI-Produced
Scalable content generated and optimized by AI.
Commissioned
Expert voices and third-party credibility amplified.
Curated
Trusted existing content surfaced and redistributed.
Ambassadors
Authentic advocates carrying your message forward.
Coalition Partners
Aligned organizations multiplying reach and trust.
Earned
Organic media coverage and third-party validation.